In My Bag – by Rob Hammer

Rob HammerRob Hammer is an advertising photographer based in San Diego, CA and specializes in shooting professional athletes for companies like Nike, Under Armour, Reebok, Adidas, and Foot Locker. He has become knows for his use of strobes to create dramatic portraits and actions shots. Rob also spends a lot of free time shooting personal projects such as documenting old barbershops in all 50 states of the USA.

When I first got seriously into photography, I was so scared of using strobes. They seemed impossible to master. Then, after a lot of studying/practice, I became obsessed with them. There is so much you can do with strobes and the countless modifiers that you just can’t do with natural light. Natural light is fun too, but strobes provide such a dynamic/polished look. The way I shoot involves a lot of overpowering the sun and deep shadows. Which involves a lot of power, so it seems like I’m always wanting bigger and better strobe units/modifiers. Not only am I obsessed with light, but the quality of light. Utilizing many different modifiers from regular soft boxes, to 5 ft. Octas, to 8’x8′ silks. Whatever is needed to create the right light for any given situation. I love light.


Click to enlarge.

Gear List:

Nikon D4
Nikon D800e
Nikon D700
Fujifilm X100S

Nikon 17-35mm f/2.8
Nikon 70-200mm f/2.8 VRII
Nikon 85mm f/1.4
Nikon 50mm f/1.4
Nikon 60mm f/2.8 Macro
Nikon 20mm f/2.8

LowePro Pro Trekker 400 AW Backpack

– (4) PocketWizard Plus III
– (3) PocketWizard Plus II

– (2) Elinchrom Ranger Speed AS Power Packs
– (4) Elinchrom Freelite A Heads
– (2) Head Extension Cables
Profoto Acute 2R 2400 Pack
– (2) Profoto Acute2/D4 Flash Heads

Honda 1200 Watt Generator

– Westcott Softbox (with grid)
– Chimera Octabox (with grid)
Elinchrom Rotalux Octabox
– Matthews 6’x6′ silk
– Matthews 8’x8′ silk
– (2) Matthews 1/4Stop Flag/Diffuser
– (2) Matthews Black Flags
– Lastolite Skylite Panel
– Multi Cart
Pelican 1620 Case
Pelican 1660 Case
– Lightware 52″ Cargo Case
– Lightware 62″ Cargo Case

– (2) Matthews High Riser Stands
– (4) Manfrotto C-Stands/Extension Arms
– (8) Manfrotto 13′ Light Stands
Manfrotto Boom Arm
– (2) Matthews Apple Boxes
– (2) 50 ft. Extension Cords
– (3) Manfrotto Super Clamps
– (20) A-Clamps
Gaffers Tape

iMac Desktop
MacBook Pro
– (3) Hard Drives
– (1) Lacie 500GB Portable Hard Drive
Delkin Card Reader

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