Manhattan-based photographer Robert Caplin had an assignment at Tiffany & Co. both in 2008 and 2012 to document the New York Giants Super Bowl ring ceremony.

A few years back in 2008 I received a last-minute assignment to run to Tiffany & Co. on Fifth Avenue to document a party already in process: the NFL Champion New York Giants were receiving their Superbowl rings. I quickly suited up and cabbed down to the famous jewelry store to find the entire team celebrating their new bling. As a freelance photographer, it’s always fun finding myself in these random situations…one minute I’m in my boxers watching TV on my couch and the next I’m in formal attire amidst the Superbowl-winning Giants.

That assignment stuck with me for years and I knew I wanted to shoot it again. So when I saw earlier this year that the Giants were again playing in the Superbowl, I called my friends at the New York Times with a pitch to again shoot the ring ceremony (should the Giants win), but this time with the idea to set up a photo booth. Fortunately for me, the Giants won the Superbowl and my editors at The Times liked the idea and made it happen.

Continue reading and see more photos on Robert’s blog.